My name is PC Boss and, in this post, I am going to give a complete review of IPMC Ghana’s digital marketing programme: how to apply, courses, fees, and all other relevant information you need to know. Thank you.
Digital marketing is the gold of this century. A lot of people including myself are making a descent amount of income from the internet just by leveraging on the powers of digital marketing.
IT professionals have found the need to take a career path in digital marketing since it’s in high demand in most industries. There are several branches of digital marketing. Some include:
- Search Engine Optimization (SEO)
- Social Media Marketing
- Content Marketing
- Email Marketing
- Mobile Marketing
- Marketing Analytics
- Digital Marketing Skills
As a digital marketer, you’ll need to enhancing brand awareness while driving traffic with the goal of acquiring new customers. They leverage on free and paid digital marketing tools to study trends, plan and implement strategies for the growth of a company.
Unlike other disciplines that strictly require certification, you can teach yourself digital marketing by taking advantage of free tutorials on websites such as Khan Academy, YouTube, Tutorials Point, amongst others.
In as much as you can learn digital marketing online, I will encourage you to take a professional course. This will place you above your colleagues seeking same job as you.
IPMC is one of the schools in Ghana offering digital marketing courses for individuals looking to gain specialty in that field. Below is a list of digital marketing courses run by IPMC.
Digital Marketing Career Programme
You learn the nature of SEO, SEM, digital campaigns, finding balance between creativity and generating ROI.
This digital marketing program is accredited by the Digital Market Institute. After a successful completion, you are awarded with a Professional Diploma in Digital Marketing.
Duration of program: 1 or 2 years.
The one-year programme awards successful graduates with a professional diploma and the 2 years programme awards post graduate diploma.
How to Apply
To apply to this course at IPMC you need to fill their online registration form at HERE or contact them using the contact information listed below.
Telephone: +233 (0)55-555-2222
Official Email: [email protected]
Physical Address: PO Box AN 7617, Kwame Nkrumah Avenue. Accra, Ghana
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